Wednesday, October 26, 2011

Candy Porn


This is not a review of Steve Almond's newest book.  But it should be.

God Bless America: Stories officially went on sale yesterday.  It's being published by Lookout Books and it's chock-full of short stories like "What the Bird Says" and "Not Until You Say Yes" and "A Jew Berserk on Christmas Eve."  I'd like everyone to rush out and buy a copy right now.

I haven't read God Bless America, but I'm willing to put my reputation on the line and say that it's good.  Perhaps even better than good.

Exhibit A:  The opening lines from "Shotgun Wedding."
Carrie had never seen Dr. Joel Olefeeder before, but he was the only one available under her medical plan--the old HMO clusterfuck--so here she was, at a chintzy little family clinic in the ass end of San Diego. She felt achy and tired, as if she might have the flu, the scary kind with the special abbreviation she could never quite remember. The waiting room smelled as if someone had just made popcorn. She signed in and took a seat across from the aquarium, where a young father was patiently trying to prevent his toddler from murdering the fish.

I wish I had time to read the entire short-story collection, but....well, you know, the old adage of "too many books, not enough time, blah blah blah."  That's why I want you to do the work for me.  Go out, buy the book, then come back and tell me what you think.  I hope you'll be pleased and full of gratitude and want to give me time shares at your Panama City condo just for recommending a book I haven't even read.

What I can do with absolute certainty is endorse an earlier book by Steve Almond which I have read.  Here's my review of Candyfreak from years ago (when I was still living in Alaska) as it originally appeared at January Magazine.  It seems like a fitting pre-Halloween recommendation.

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Steve Almond opens his new book Candyfreak: A Journey through the Chocolate Underbelly of America with a section called "Some Things You Should Know About the Author."  Item #1: The author has eaten a piece of candy every single day of his entire life.  He then asks us to say a little prayer on behalf of his molars.

In truth, it's our teeth we should be worried about because, if you're anything like me (and if you aren't, then why the hell not?), after reading Candyfreak, you'll go out and binge-gorge on chocolate bars.  And not just any candy bars, mind you--the candy that's lovingly produced in small factories like Marty Palmer's in Sioux City, Iowa where conveyor belts carry a daily parade of Twin Bings ("Imagine, if you will, two brown lumps, about the size of golf balls, roughly textured, and stuck to one another like Siamese twins.  The lumps are composed of crushed peanuts and a chocolate compound.  Inside each of the lumps is a bright pink, cherry-flavored filling.").

Long before turning the last page of Almond's mouthwatering love letter to American candy, I was at the local Gas-n-Go snatching crinkly-wrapped bars off the racks.  Unfortunately, all my neighborhood store had to offer were the bland products of the Big Three chocolate companies--Nestle, Hershey's and Mars--and I had to satisfy my craving with boring brown planks of chocolate-nuts-nougat like Snickers, Baby Ruth and Milky Way.  I was sorely disappointed by the mild, crumbling chocolate, the mealy, deflated crisped rice and the varnish-colored caramel (to paraphrase Almond).

What I really wanted was an Idaho Spud.

Those of you who didn't grow up in the immediate neighborhood of the "Famous Potatoes" State probably haven't heard of the Idaho Spud.  Your loss.  And I weep for you.

I live in Alaska now, miles and years from my childhood home in Wyoming, but I can still taste the Spud on my tongue.  Shaped like a Twinkie, it's a chocolate-and-coconut-covered lump made of marshmallow filling flavored with maple, vanilla and dried cocoa.  Until I read Almond's book, I hadn't realized  the ingredients also included ager ager, a seaweed derivative.  That's not enough to dampen my lust for Spud and reading about Almond's trip through the Boise candy plant made me teary-eyed with nostalgia for the days as a teenager when I'd smuggle Idaho Spuds into my bedroom, carefully, quietly tearing open the brown wrappers so as not to trigger parental radar.  Then I'd sprawl across my bed, sink my teeth into the slightly-firm chocolate shell and feel something akin to a prepubescent orgasm when that spongy marshmallow-maple-vanilla-cocoa-seaweed filling slid through my mouth.  I'd read my Hardy Boys books or think about all the wonderful things I'd do with my school's hot cheerleader if by some freak miracle I ever got her alone in my bedroom, savoring with masturbatory pleasure those bites of Spud which were always gone too soon.   Then I'd carefully brush the flaky crumbs of coconut from the front of my shirt onto the floor where I ground them into the carpet with my shoe in the vain hope  my parents wouldn't notice the detritus of my pleasure.  So, yes, Spuds filled my veins for many years, as did the sugar of Charleston Chews, BB-Bats, Big Hunks, Wacky Wafers, Cup of Golds and Mallo Cups.

I mention this because we all have stories about candy, the intimate friends of our youth.  Reading Candyfreak is bound to bring those memories to the surface.  In fact, the book came about because of Almond's own longing for candy which seems to have inexplicably disappeared from stores over the years.
Oh where are you now, you brave stupid bars of yore?  Where Oompahs, those delectable doomed pods of chocolate and peanut butter?  Where the molar-ripping Bit-O-Choc?  And where Caravelle, a bar so dear to my heart that I remain, two decades after its extinction, in an active state of mourning?

Candyfreak is the funniest, most endearing book I've read in a long time.  Almond, whose previous book was the short-story collection My Life in Heavy Metal, is spot-on in his evocative descriptions of not only the Candy of Our Youth, but in the way we lived back in the 1970s.  He rhapsodizes about how candy triggers nostalgic secretions in our brains then goes on to describe how he burned heads off Gummy Bears in his ninth-grade science class ("I loved the way the little gummy bear heads would sizzle and smoke, and the syrupy consistency of the resulting mess.").  He talks about Halloween with the kind of reverence some folks reserve for Christmas ("There's something incredibly liberating about a holiday that encourages children to take candy from strangers").

This is candy porn for the undiscriminating palate.  Speaking of palates, did anyone else besides Almond and me suck on Jolly Rancher Stix until they softened and you could mold them with your tongue to the roof of your mouth in retainer-like fashion?  ("At a certain point, this habit morphed into an ardent belief that I could use candy to straighten my teeth," he writes.)

This is just one of many moments of personal connection I felt while reading Candyfreak.  I should add that I don't always agree with his opinion of certain candies.  He has unkind words for marshmallow Peeps and coconut.  But I immediately forgive him when he also trashes Jujubes:
The young and fortunate reader may not have heard of Jujubes, and this candy will be hard to describe in a fashion that makes it sound suitable for human consumption. They were basically hard pellets the size and shape of pencil erasers. Indeed, if one were to set Jujubes beside pencil erasers in a blind taste test, it would be tough to make a distinction, except that pencil erasers have more natural fruit flavor.

In these pages, we learn that Oliver R. Chase invented the lozenge cutter which began producing Necco wafers in 1847--later a staple of Union soldiers in the Civil War; that there was once--briefly--a pineapple-flavored Mars bar; and that people used to buy something called the Vegetable Sandwich (dehydrated vegetables covered in chocolate).

We also learn about "slotting fees," the book's most unforgettable villain.  Some of the nation's larger retail chains and supermarkets charge tens of thousands of dollars to stock a particular candy bar in the racks near the register, squeezing out the smaller companies who cannot possibly compete with the big-budget Big Three.  Slotting fees are partly responsible for the extinction of the beloved Candy of Our Youth.

Almond's fascination with candy initially leads him to send letters to manufacturers asking for factory tours.  When he's rebuffed by the big mega-corporations--who, as it turns out, are paranoid about industry spies stealing recipes and techniques--Almond turns to the little guys, the barely-struggling companies spread across the nation.  The account of his journey through the sweet, chewy center of America is fresh, funny and, at times, heartbreaking as we witness the hanging-by-a-fingernail survival of these small, independent candy companies.  Most of them can't afford the slotting fees to be placed on the checkout-stand impulse racks at Wal-Mart, chain supermarkets, or even the grocery stores in their own home town.  So, even though Almond writes rapturously about velvety chocolate commingling with satiny marshmallow filling, we're left with the taste of bittersweet chocolate on the tongue.  When it comes down to it, the book's really about the David and Goliath battles being fought every day in the candy industry.  One factory's aging machinery is literally patched together with Band-Aids and duct tape.

As Almond says in the closing pages of Candyfreak: "In the end, the laws of the candy world were the laws of the broader world: the strong survived, the weak struggled, people sought pleasure to endure their pain."  Almond does a marvelous job of turning a candy memoir into a broader statement on cutthroat economics which threaten to homogenize society, turning it into one big, bland nougat.  Candyfreak will make you laugh, cheer and cry--but mostly it will make you hungry.

Now if you'll excuse me, I must go inject some marshmallow filling directly into my veins.

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Addendum I
Sometime after this review appeared, an Associated Press reporter doing a feature story on Idaho Spud candy bars contacted me while I was deployed to Iraq.  I was happy to sing the praises of the delectable Spud.  By the time the story appeared, I was already on my way back home to the States.

Addendum II
About two months after the AP story hit the presses, I received an email from the reporter.  She'd been contacted by the Idaho Spud Company who had received a $100 check from a patriotic gentleman in Pennsylvania, instructing them to send me $100 worth of Spuds.  (God bless America, indeed!)  I called John Wagers at the Idaho candy plant, explained to him that I was home now and not nearly so sensory-deprived as I was in Baghdad.  But, I added, I was still hankering for some Spuds.  He and I agreed that he'd send some Spuds to soldiers over in Iraq, but he also promised to send me a box of Spuds.  A week later, I received a box in the mail: rows and rows of Idaho Spuds, all neatly lined up like little brown logs in their wrappers.  Three minutes later, I was limply crumpled back in my chair, transported to spongy marshmallow-maple-vanilla-cocoa-seaweed heaven, coconut flakes littering the front of my shirt.

Apart from meeting Tom McGuane, it remains the best perk I ever got in this thankless business of book reviewing.

3 comments:

  1. Hello, David, I am Zin! I have the new Steve Almond Collection! I am not sure how, but I ordered it from my Fiercely Independent Local bookstore a few weeks ago and they handed it to me way back then, and I just found out it was not released until yesterday, so I feel very special! I am not sure how that happened!

    I have only read three stories (I had already read Donkey Greedy in BASS 2010). I was not really enthusiastic about the first, although I did like how it used Boston as a setting (I lived in Boston for 20 years in my youth). But the third, "Hope Wood," is one of those stories you go shoving in the faces of everyone saying, "Hey, you have to read this!" So, you have to read it! I had mixed feelings about "Not Until You Say Yes" but overall enjoyed it! And that is all I have read so far, but I am working on it.

    I am eager to see what you say about this collection when you finish it!

    I have not read Candy Freak but I enjoyed the article in Not That You Asked about his experience with some reality tv show based on his love of candy! I am a bit selective with Steve Almond, he can be a little crazy for me, but he is also so wonderful! I think my favorite is still the teeny tiny This Won't Take But A Minute Honey - I carry it around with me in my rucksack for those moments when I have to wait and must read something good! It is one of those pick-a-page-any-page-and-it-is-wonderful books!

    Thank you, I am happy to meet you! I have been following you for a while but I do not think I have commented before.

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  2. Hi Zin,
    Thanks for the report on the first few stories of "God Bless America." I'm off to put "Hope Wood" at the top of today's reading list.
    Love your blog, BTW. Glad to see someone else loves short stories as much as I do. Keep stoking the fire!

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  3. I've been remiss by not reading Steve Almond and Candyfreak sounds like a great place to start.

    This line: This is candy porn for the undiscriminating palate. I should be embarrassed by the candy wrappers filling the trashcan right now. No amount of penance on the elliptical can fix it either. It's that time of year.

    Thank you for this review. I'm glad Algonquin retweeted you this morning.

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